Selling the Story: How Crypto Narratives Bait Retail Traders Into Holding the Bag
Every bull run comes with a fresh batch of compelling stories — 'the Ethereum killer,' 'Web3's missing layer,' 'the next 100x.' But what happens when the story is the product? We break down how dominant crypto narratives are built, weaponized, and eventually discarded — and how to spot the exit before the credits roll.